From the neodymium transducers to the honeycomb sound radiator, each acoustic element of the Sound Cover has been custom designed and tooled to achieve state-of-the-art flat speaker performance in the thinnest possible form factor. Real world experience and detailed testing have led to the construction of a Bluetooth speaker with more bass and loudness than much bulkier traditional speakers. In the normal use of an iPad, the built-in iPad speakers face away from the user, which diminishes the user experience. The Sound Cover's patented flat speaker technology produces a 360 degree audio field, allowing room-filling music that goes louder, deeper and richer than any speaker of similar dimensions. The sound must be heard to be believed, there is currently nothing like it on the market!